
Founder's Profile
Lawyers rely on Marti Mackenzie, founder of Professional Profiles., for the best marketing and media relations available to the legal profession. She has specific experience and thorough knowledge of both the legal process and the needs and expectations of lawyers. Unlike most public relations professionals, she understands and respects the role of lawyers and the challenges they face in today's marketplace.
One of the youngest directors in the history of the American Civil Liberties Union, she served as Executive Director of the Mississippi ACLU. She conducted state-wide public awareness, membership and media relations campaigns and served as liaison with the national office of the ACLU.
She founded PPI to produce ethical and effective marketing tools and media relations for lawyers to help them reach new and existing clients and enhance their images.
"I've depended upon her media discretion and marketing skills for many years. She's never disappointed me."
Michael Maher, Former ATLA President Maher Guiley and Maher
The firms she represents include those with specialty practice areas in Public- Private Partnerships, Real Estate, Agriculture and Investment. She has worked for several of the nation's most successful trial lawyers, commercial and insurance defense firms, the American Arbitration Association in Florida and the New York State Trial Lawyers Association.
In 1996 Marti Mackenzie was hired by the Central Florida public Defender's Office to handle media relations for a professional boxer in a capital murder case--the only instance when public money was approved in what "Florida Trend Magazine" called a case of "Indigent P.R."[See the Boxer and a Murder Trial.] In a profile, The Orlando Sentinel called her : " a Public relations specialist . . . [who] leads the pack in the new art of legal spin control."
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