Professional Profiles. has highly successful relationships with the print and electronic media in specific local markets as well as nationally. Marti Mackenzie has positioned clients as experts on topics covered by both broadcast and print media and is recognized as an expert in managing media relations in high profile issues, involving both civil litigation or criminal prosecution.
Marti Mackenzie understands a lawyer's special concerns and specific objectives. She is currently completing her book, Courting The Media: : Public Relations for the Accused and Accusers, with in-depth reporting on fourteen high-profile criminal and civil cases and an analysis of how the media operates in the American justice system. See sample chapter.
"The power of the media in our society cannot be overemphasized or underestimated. As the power of the media grows, the need for media relations specialists in high-profile cases grows as well. Withou
t experts like Marti Mackenzie to assist them, lawyers in high-profile cases do their clients a tremendous and often irreparable disservice."
Johnnie L. Cochran, Jr. - (1937 - 2005)
Marti Mackenzie is recognized in professional publications for her trend-setting public relations expertise in handling high-profile cases and trials. "[She's] . . . out ahead in a field that will become more crowded: consultants handling work for attorneys an taking on all kinds of cases . . . .
Power Public Relations, Leonard Saffir:
"Public Relations in a Murder Case" pp. 113-115. Featured Expert:
Marti Mackenzie; Case: Edward Humphrey, 1992, 2001
She teaches a seminar, Media Relations for Lawyers: Skills for the New Century, to legal groups and individual law firms sharing the know-how she has developed preparing dozens of clients for interviews by the media, not only lawyers, but professionals including physicians, teachers, investors and business owners.
PPI has been responsible for the placement of many articles in hundreds of newspapers, magazines, and trade publications as well as electronic media coverage on major networks, news magazine programs, local network affiliates throughout the country.